Creative Direction Reel
Experiential Design work created at Hint.
Massacre in the Crossroads
During Halloween season, we performed a massacre on the second story windows of our building. At random times, we would ask the audience to choose the fate of the victims. We pre-shot every possibility where the audience could take the story.
Fashion for a Cause
Fashion Show at the Kauffman Center for the Performing Arts with Harvest Productions hosted by Giuliana Rancic. As each collection walked the runway, a new element of a creature emerged and evolved. Sensors were installed underneath the stage to measure the pace of the models. This allowed us to match the speed of the evolution to the speed of the models. We also measured the BPMs from the live DJ, and created a pulsing/breathing effect for the creature.
Crayola Kinect Experience
For the Crayola Experience, we used Tip the crayon, and a little magic from the Kinect. Any dance moves you would perform, Tip would be quick to follow. Certain movements trigger surprises, such as jumping with your hands in the air to release stars from your fingertips!
Art of the Heart Kinect Experience
In collaboration with hippo and a cardiology center we created an interactive installation allowing people to paint their own work of "heART." Constructing a 13' tall heart as a canvas, and using the Kinect, passersby in a mall could simply wave their hands and see brush strokes manifest themselves. After they were done, their painting was uploaded to an online gallery. They could also text a number to have their heART delivered to their phone.
Kauffman Center Grand Opening
For the Kauffman Center for the Performing Arts grand opening event, we collaborated with local artists to create a once in a lifetime dinner experience for the organization's top sponsors and supporters. The visuals were projected across 3 walls and onto the roof of the Kauffman Center, providing an immersive visual and auditory experience.
The New Real Website
On the roof of our building is a real website–routed out from a ShopBot, with a camera on each page, streaming live 24/7. This was an effort to simulate the New Real and the fusion / confusion of the physical and digital worlds. The website design / UI pokes at common internet tropes such as drop shadows becoming real shadows, buttons as physical buttons, text boxes are literally inset boxes. Every time you return to the site, you'll have a completely different experience–it could be night, raining, snowing, sleeting or if you're lucky, you can catch a romantic sunset.
AIGA Interactive Timeline
We hosted AIGA's 20th anniversary party, installing an interactive timeline in our space. The timespan featured milestones within the design community over the past 20 years. As the span slowly floated by, guests could draw their own timelines using hand gestures or with their cell phones. This piece used Community Core Vision motion tracking technology in conjunction with Flash to create the graphics.
SSION at MoMA PS1
Stage design for SSION with Cody Critcheloe, Drew Bolton and Daniel Goggin at MoMA PS1. The stage featured a sliding door that was projection mapped to move with the animations being displayed. 3 projectors hit the backdrop while 4 other projectors were pointed from the ceiling as stage lighting.
An interactive texting installation in collaboration with Drew Bolton and Jamie Burkart. Participants could communicate to people on the other side of the wall by texting to a random number. The piece challenged the notion of permanence with text messaging and the consequences that come from anonymity.
Creative Direction / Graphic Design / Programming
"We live in the most amazing time right now...
where molecules and pixels are becoming one and the same. And I love sitting right in the middle, creating moments that blend the physical and digital worlds."
Garrett Fuselier is the Experiential Design Director at HYPERHYPER® and lives in
New York City. His ecosystem deals with creating experiences that are both physical and digital. He leads a team of creatives and technologists using animation, sensors, programming and video projection to transform spaces and memories.